ADVISORY BOARD MEMBER
Producer, Global Marketer and Entrepreneur, specializing in Entertainment, Music, and Global Consumer Products
A passionate, strategic thinker, and Founder / CEO of ēluminəs, Priscilla has established an industry reputation for conceiving and orchestrating successful, out-of- the-box systems that leverage new technologies and market channels to generate new revenue streams and drive strong ROI across leading global organizations. With extensive cross-cultural and global experience in over 120 countries at major motion picture studios and broadcast networks in content creation, social, digital media, television, film, and music, Priscilla's senior-level, executive posts include MGM Studios, Lionsgate, Viacom / CBS, and Fox Studios.
As Chief Marketing Officer of MGM Worldwide Television Group, she contributed, developed, and launched billion-dollar franchises such as Legally Blonde, James Bond, Pink Panther, and Stargate. As CEO of her own company and Senior Franchise and Digital Media Specialist at MGM, Priscilla pioneered and packaged strategic, online ad-revenue partnerships among major recording labels, film studios and blue-chip brands with multiple revenue streams. A social media innovator, she specializes in turnkey digital marketing, production, mobile, mobile app creation, and media initiatives, including viral, influencer and social marketing, content creation, website development, and strategic planning.
In 2012, Priscilla successfully launched the production arm of ēluminəs, dedicated to creating and distributing compelling stories of social significance, such as the award-winning documentary feature film, The 25,000 Mile Love Story. She attended Boston College and the University of San Francisco, where she designed her own major in foreign languages and comparative literature, with a minor in Philosophy.
Priscilla is a Board Member of the International Academy of Television Arts & Sciences, a voting member of the Academy of Television Arts & Sciences, Committee Member of the Academy of Television Arts & Sciences, Television with a Conscience, Board Member of The Blank Theatre, and Advisor for Public Works, Inc., a non-profit committed to the betterment of education of high-risk young adults.